INTERACTIVE MEDIA
Email and the internet are fast becoming
the accepted first point of contact between businesses and their customers.
As consumers and clients alike grow increasingly web-literate, they
will judge you more and more by your on-line offering.
Here at Footprint, we can provide you with up-to-the-minute insight
into how best to utilise interactive media. Our highly web-experienced
creative team will contribute copywriting and graphic design ideas that
dovetail effectively with navigation and technological possibilities.
We can advise you on supporting assets such as virtual tours. And our
affiliations with the best developers enable us to offer complete website
concepts up to and including a brand new turn-key solution with database
and direct response facilities.
But by far the easiest and most cost-effective way to exploit the immediate
potential of the new technology is to produce an electronic-brochure.
E-BROCHURES
If you use brochures or other printed marketing materials to promote
your products or services, an E-brochure allows you to make big savings
on print and mail costs.
If you also sell
via your website or use electronic sales techniques like emailing information
to customers on a database, an E-brochure does these jobs too.
What we can provide
for you at Footprint is a fully interactive, animated version of your
print brochure, produced to the same standards of originality, creativity
and effectiveness as all our other advertising and marketing solutions
– and available on-line.
Carrying your proposition
in any format from the written word to video and audio, an E-brochure
can be emailed anywhere in the world, instantly. No need for your customers
to download additional software, plug-ins or embedded pictures.
Whether you choose
to distribute them by email, on disk or via your website, our E-brochures
offer unique 3D page-turning techniques, reading like a real brochure
without vertical or horizontal scrolling. Your customers can also print
their own personal copy exactly as it looks on screen.
As you will have
gathered by now, here at Footprint we are firm believers in making every
advertising tool work as hard as possible to generate a quantifiable
response. The E-brochure automatically makes this easier, with options
such as web, email and e-commerce links and many other enhanced response
systems.
